TIME and ElevenLabs Revolutionize Audio Content
TIME and ElevenLabs Revolutionize Audio Content
TIME has consistently led the publishing industry with its innovative approaches. By eliminating paywalls in 2023, TIME affirmed its commitment to accessible information. The latest advancement involves integrating automated voiceovers on TIME.com, enhancing the reader experience by making content more accessible through audio.
TIME partnered with ElevenLabs to implement Audio Native, an embeddable audio player that converts text to speech. This collaboration began in March 2023, and today, selected articles on TIME.com feature these automated voiceovers, bringing a new dimension to their content delivery.
Burhan Hamid, TIME’s CTO, praised the partnership with ElevenLabs, highlighting the improved engagement and accessibility it brings to TIME’s content. This initiative supports TIME's mission of providing trusted information by making it available in multiple formats.
TIME, a 101-year-old global media brand, reaches over 120 million people worldwide. Their diverse portfolio includes TIME Studios, TIME for Kids, and more, all aimed at telling essential stories that shape and improve the world. The integration with ElevenLabs is a testament to their commitment to innovation and accessibility.
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